The Reputation Driver Impact chart identifies which corporate focus areas are contributing to overall reputation-relevant activity for your organisation over a given time period.

Polecat’s algorithms calculate an impact score and document count for a particular driver (corporate focus area) or topic, highlighting the significance of the activity taking place around that driver or topic - so you know what requires your attention.

The Impact score is calculated by taking into account reach & credibility of the document source (how far the document has spread and the notoriety of the publisher), organisation relevance (how connected documents are to your organisation) and topic relevance (how connected documents are to topics that make-up the driver).

Reputation drivers will be displayed as per the taxonomy selected.