Top Topic by Sentiment highlights topics with the most significant reputation impact for the selected organisation and taxonomy or reputation driver.

Drill into healthy, neutral or unhealthy sentiment to access the most impactful online articles and social media activity driving the tone of the conversation.

Topic sentiment assigns a score to each document. The aggregated sentiment score is displayed as a proportion of Topic Impact, conveying the weight of the sentiment towards the topic and organisation.

Sentiment does not apply to all documents. Those without a score will appear in the 'Unknown' category. Unknown-rated documents can include non-English articles.

If you would like to customise the topics that contribute to your reputation drivers, please get in touch with your dedicated Customer Success Manager or Client Partner.